The beta was just released. You can't afford the game because of the new price. You get on youtube and see "Multiplayer Minecraft beta lets play!". you decide to watch. After seeing the pure awesomeness of the game, you buy it and come see what the players in the "lets play" have done during one of their open session viewings. You get on ventrilo and give them suggestions. Your name gets put on youtube, and you feel great with all that you have ever accomplished.
This. This is the goal.
I think that starting a "lets play" right after the beta release would be good,because of the new features and less worry of losing gamesaves. I think many players would like to come and see the multiplayer features and help come give us ideas.
Like the idea? Come talk to me about it! Come on vent and talk tome about this idea!